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3 min read
SECRET SHOPPERS. WHAT'S THE BIG SECRET?

Is there really a secret? It really depends upon the way you look at it.

Very few know that up to 500,000 people in the...

4 min read
WHY DO CUSTOMERS PREFER LIVE CHAT?

In an evolving world where digital engagement continues to grow at an astounding rate, Live chat has become an integral...

3 min read
HOW TO CHOOSE THE BEST MYSTERY SHOPPER COMPANIES IN THE UK

Mystery shopping is an highly valuable tool used by thousands of the best B2C & B2B businesses across the UK. And all...

3 min read
WHAT IS MARKET RESEARCH AND WHY IS IT IMPORTANT?

Although there is no one-size fits all definition, Market Research can reasonably be defined as the activity of...

3 min read
WHAT IS CUSTOMER EXPERIENCE?

Customer Experience, also known as CX, embodies how the customer perceives your brand based on an interaction they have...

3 min read
GET MORE FROM YOUR CRM SYSTEM WITH LIVE CHAT INTEGRATION

One of the greatest challenges with any CRM system is the time and cost involved in managing the data. Do you ever feel...

2 min read
CONVERSATIONAL ANALYTICS - HUMAN OR MACHINE?

OK, I admit it. I have a natural prejudice against Artificial Intelligence, Machine Learning, call it what you will. Or...

2 min read
The importance of customer experience in complaint handling

Online services and technology are playing an increasingly crucial role in customer experience and complaint...

7 min read
WHY LIVE CHAT IS IMPORTANT - IT'S ALL ABOUT THE FUTURE

Already a preferred channel by online customers, Live Chat is likely to dominate future customer experience, due to the...

6 min read
LIVE CHAT SOFTWARE: WHAT YOU NEED TO KNOW

Ironically, investing in Live Chat Software, and managing chats yourself may not be the most cost-effective way to...

3 min read
HOW CAN LIVE CHAT SPEED RECOVERY IN TRAVEL & HOSPITALITY?

In 2020 and beyond, travel and hospitality companies will be remembered most for the Customer Experience they provided...

4 min read
USING MYSTERY SHOPPING TO BE COVID COMPLIANT

MIND THE GAP

Being COVID compliant is essential to bringing customers back with confidence. Every UK business needs to...